Archive for category Google

The Evolution of Paid Search and Why Google Won and Yahoo and Microsoft Lost

Posted by Arun in Adwords, General, Google, Pay Per Click, Yahoo on August 30, 2010

Google’s exponential growth and emergence as a technology juggernaut has been driven by one simple but incredibly successful business model : paid search advertising.  Google  appears invincible today because it dominates one of the largest and most lucrative  web businesses - 0nline advertising via  paid search.   Google’s  version of  this - the Adwords program [...]

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Left Brain vs Right Brain: The Kindle vs the iPad

Posted by Arun in Amazon Kindle, Google, The Brain, apple, ipad on June 23, 2010

The Apple iPad vs the Amazon Kindle debate rages on in the media and the blogosphere - with no end in sight.   The iPad fans proclaim that the Kindle is dead : it is no match for the rich, interactive, tactile interface of the iPad  - a superior, almost magical experience some call it. [...]

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15 Facts You May Not Know About the Google China Incident

Posted by Arun in Google on January 14, 2010

After reviewing articles from many sources in the media, I have compiled a list of certain  facts and figures regarding   the recent cyber attacks  from China and the subsequent stunning announcement from Google.   Some  of these are surprisingly under-reported  in the media so you may or may not know them.  Here they are [...]

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Google’s Stance Is Also a Warning about China

Posted by Arun in Google on January 13, 2010

Google’s bombshell  announcement yesterday about its “new approach” to China is still reverberating across the media and the blogosphere.    Everyone is trying  to put this in perspective, assessing its impact and figuring out  Google’s true  motivations and rationale for this drastic action.   However,  most blogs and analysis focused on two important aspects of [...]

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Google’s Brave New Stand Against China After Unprecedented Chinese Cyber Attack

Posted by Arun in Google on January 13, 2010

In what will surely be remembered as a pivotal and defining moment in Internet history, Google today took a brave stand against China which has so  far dictated how Google  conducts business in that country.
In a post on their blog titled “A New Approach To China”, Google stated that it had detected an [...]

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